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The Next Big Thing: Spotting and Forecasting Consumer Trends for Profit

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The Next Big Thing: Spotting and Forecasting Consumer Trends for Profit

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    Available in PDF Format | The Next Big Thing: Spotting and Forecasting Consumer Trends for Profit.pdf | Unknown
    William Higham
Understanding and predicting trends can put organizations in control, boosting profits and placing them ahead of their competitors. The Next Big Thing reveals how consumer trends work, how to spot them, and how to use that knowledge to gain financial and competitive advantage.  Full of examples of trends and comments from industry insiders, it also includes case studies of companies that benefited from spotting trends and those who lost out by not spotting them.  Find out about new market trends spotted by the author, including the “Come Together” trend, the “Gender Blending” trend, and more.  
4.2 (4095)
  • Pdf

*An electronic version of a printed book that can be read on a computer or handheld device designed specifically for this purpose.

Formats for this Ebook

PDF
Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch.
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes

Book details

  • PDF | 272 pages
  • William Higham
  • Kogan Page
  • Unknown
  • 10
  • Business Money
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